Rotogravure Printing (Gravure)
Premium quality for high-end bags
Process: Engraved cylinders (copper plating with chrome coating)
Advantages:
Excellent image quality (200+ lpi)
Consistent long runs
Rich color density
Disadvantages:
High cylinder costs
Longer setup time
Environmental concerns with solvent-based inks
Read more: PRINTING TECHNOLOGIES FOR PLASTIC BAGSDigital Printing
Growing segment for short runs and customization
Technologies:
Inkjet (UV, solvent, water-based)
Electrophotographic (toner-based)
Advantages:
No plates/cylinders needed
Variable data capability
Quick turnaround
Cost-effective for short runs
Limitations: Slower speed, higher per-unit cost for long runs
Successful plastic bag printing requires balancing artwork design, substrate preparation, ink selection, printing technology, and end-use requirements. The trend is toward more sustainable, higher-quality, and increasingly customized printing solutions while maintaining cost-effectiveness for brand owners.

